Prepare Elasticity Model (Optimization - Markdown)
To retrieve the elasticities calculated from transaction data, the Markdown Grid model deployed by the Accelerator depends on another Multifactor Elasticity model. Below is the simplest way to configure such a model on the partition; the complete documentation for multifactor elasticity models is in Accelerate Multifactor Elasticity Optimization.
In this section:
Deploy
Note that if the Multifactor Elasticity Model Class & Logics have already been deployed on the partition, deploying them again might override specific changes done by a pricing scientist. Also if the Multifactor Elasticity Model Class is already present in Administration > Configuration > Optimization > Model Classes, you can directly use it without doing the deployment again.
As the Optimization - Markdown Accelerator has a dependency on the Optimization - Multifactor Elasticity Accelerator, the quickest way to deploy both is to directly deploy the first one. It will take care of deploying the other. See Installation (Optimization - Markdown) for more details.
It is still possible to deploy only Optimization - Multifactor Elasticity; see Admin User Reference: Installation (Optimization - Multifactor Elasticity) for more details.
Prepare Transaction Source
The Multifactor Elasticity model runs using a transaction source. The transaction source must contain the following fields (create them if needed):
Period Start Date – Date value used to aggregate by period.
Product – ID of each product.
Shelf Price – Price applied to the customer (extended to the quantity).
Quantity – Number of products in each transaction.
Store – Store where the transaction was done.
All the fields that define the factors that influence the price elasticity of the products.
It is recommended that this transaction source is the one used in the Markdown Grid model to define the historical sales.
Create and Run Model
The documentation to create and run a Multifactor Elasticity model is in Business User Reference (Optimization - Multifactor Elasticity).