Plasma is a big data pricing insights machine, constantly growing – combining a massive amount of anonymized transaction and quoting data from more than ten major industries, sliced and segmented by region, product type, and other relevant factors.

The data is then compiled into a set of 25 pricing performance benchmarks, delivered in intuitive visual outputs – designed to answer the most important pricing analytics questions, starting with: how good is your pricing?

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The power of Plasma

With Plasma you have access to reliable quantitative benchmarks to objectively measure and compare your performance.
It allows you to lay the foundation for a data-driven assessment of development opportunities and target setting.
When you use Plasma you are able to identify market trends to improve decision-making on future strategy, ambition, and direction of growth.
Best news yet: Plasma is free and available to all Pricefx customers. There are no additional costs for Plasma. It is included in the subscription fee on a give to get basis.

The only solution of its kind in the pricing world, PricefxPlasma gives customers a unique business advantage to improve their pricing strategy and execution. It offers customers access to reliable quantitative benchmarks so they can objectively measure and compare their performance. It also enables them to identify market trends and to improve decision-making on their future strategy, ambition, and direction of growth. 

KPIs

KPIs currently measured in PricefxPlasma include:

Pricefx continues to roll out new KPIs to benchmark against.

Once the PricefxPlasma accelerator has been deployed, Pricefx then gathers, anonymizes and aggregates the data into standardized metrics, and loads them into the PricefxPlasma platform.

Now let’t talk confidentiality and data security.