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About Plasma

PricefxPlasma is designed to answer the most mission-critical pricing analytical questions:

  • What is a common price waterfall structure?

  • What yield should I expect on price increases?

  • What discount targets are reasonable for my sales force to hit?

  • How many layers of approval should deals go through and how quickly should they be approved?

  • What is the expected ROI from installing enterprise pricing software?

Plasma provides exceptional value to pricing managers because:

  • Combines a massive amount of anonymized and aggregated transaction and quoting​

data into 20+ pricing performance benchmarks, delivered in intuitive visual outputs 

  • Provides access to reliable quantitative benchmarks to measure and compare company performance objectively ​

  • Identifies market trends to improve decision-making​ on future strategy, ambition, and direction of growth  ​

  • Lays the foundation for a data-driven assessment​ of developing opportunities and target setting  ​

Data Flow in Plasma

Plasma includes three modules:

  • Extractor

  • Distiller

  • Harvester

Extractor

Extractor gathers the customer’s data into standardized plasma data. Extractor is deployed on the customer’s partition. It can be configured using Pricing Parameter tables to map the customer’s data to Plasma data, and extract the data from customer’s partition to Plasma Data Sources and Datamarts, via Data Loads.

Distiller

Distiller calculates previous prices, aggregates the plasma data rolled up by month into standardized metrics. Distiller is deployed on the customer’s partition.

Harvester

Harvester gathers the standardized metrics from various customers’ partitions using mapping from configuration tables. Harvester is deployed on the Plasma partition. It combines the standardized metrics data with demographic entity details for each customer. It also anonymizes the complete data and writes it to Harvester datamart.

Plasma KPIs

Plasma dashboards provide out of the box to the user a pre-defined set of more than 20 market-relevant performance KPIs enabling data-driven assessment and benchmark to other companies.

KPIs are structured into 4 dashboards. You can check a detailed description of the charts in each dashboard here.

 Plasma - Executive Summary

Executive summary

Primary dashboard that consolidates some of the most important KPIs which are present also in the other dashboards.

 Plasma - Planning

Planning

Dashboard based on transactions data providing mostly insights on pricing business structure.

 Plasma - Focus on price

Focus on Price

Dashboard based on transactions data providing insights on pricing processes and execution.

 Plasma - Profit Optimization

Profit Optimization

Dashboard based on quotes data providing insights on pricing strategy and deal process performance.

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