The Actionable Insights feature in Pricefx uses several data sources to generate insights, including:

1. Datamart: This is a centralized repository of data that contains all the data required for analytics and reporting.

2. Simulation Datamart: This is a version of the Datamart that is used for simulations and what-if analyses.

3. Rollup: This is a data aggregation feature that allows you to group and summarize data from multiple sources.

4. Optimization Model: This is a feature that allows you to create and manage optimization models, which can be used to generate insights and recommendations.

These data sources are supported by Actionable Insights to provide a comprehensive view of your data and enable you to make informed decisions.

The Actionable Insights feature in Pricefx uses various algorithms and techniques to analyze historical pricing data and identify trends and patterns. These algorithms can detect changes in the data, such as spikes or dips in demand, and can also identify patterns in the data, such as seasonal fluctuations or long-term trends.

The specific algorithms and techniques used by Actionable Insights include time-series analysis, statistical modeling, and machine learning. These methods allow the feature to identify patterns and trends in the data that may not be immediately apparent to human analysts.

Additionally, Actionable Insights can also incorporate rules and alerts to notify users of potential issues or opportunities based on the data analysis. These rules and alerts can be customized to fit the specific needs of the user and can be based on a variety of criteria, such as price changes, demand fluctuations, or other relevant factors.

Overall, the Actionable Insights feature in Pricefx provides a powerful tool for analyzing historical pricing data and identifying trends and patterns that can inform pricing decisions and improve business outcomes.

Here's a summary of the Actionable Insights feature in Pricefx and an example of how it can provide real-time recommendations for pricing adjustments based on market conditions:

Summary:

• The Actionable Insights feature in Pricefx provides real-time recommendations for pricing adjustments based on market conditions.

• The feature uses machine learning algorithms to analyze data from various sources, such as competitor pricing, market trends, and demand fluctuations.

• The feature provides actionable insights and recommendations to help businesses make informed decisions about pricing and stay competitive in the marketplace.

Example:

Let's say you're a pricing manager for a company that sells winter coats. It's mid-January and you're monitoring the prices of your competitors and the demand for your coats using the Actionable Insights feature in Pricefx.

The feature detects that there has been a sudden increase in demand for winter coats in the past few days, due to an unexpected cold snap in the region. Additionally, the feature notices that your competitors have not yet adjusted their prices to reflect the increased demand.

In response, the Actionable Insights feature provides real-time recommendations for pricing adjustments based on the market conditions. The feature suggests increasing the prices of your winter coats by 10-15% to take advantage of the increased demand and maximize profits.

The feature also provides data to support the recommendation, such as historical sales data and market trends, to help you make an informed decision.

With the Actionable Insights feature, you can quickly and easily adjust your prices in real-time to respond to changing market conditions and stay competitive in the marketplace.

I'd be happy to provide step-by-step instructions for an actionable insights what-if simulation using the Actionable Insights feature in Pricefx.

Step 1: Access the Actionable Insights Feature

To start, log in to your Pricefx account and navigate to the "Insights" tab. Click on the "Actionable Insights" button to access the feature.

Step 2: Select the Product and Time Period

In the Actionable Insights page, select the product for which you want to run the what-if simulation. You can choose from a list of all the products in your product catalog. Additionally, select the time period for which you want to run the simulation. You can choose from predefined time periods such as "last 7 days" or "last 30 days," or you can select a custom time period.

Step 3: Define the Scenario

Next, define the scenario for the what-if simulation. You can choose from a list of predefined scenarios such as "increase price by 5%," "decrease price by 10%," or "keep price steady." If you want to create a custom scenario, you can enter a specific price change percentage or amount.

Step 4: Select the Markets

Select the markets for which you want to run the what-if simulation. You can choose from a list of all the markets that are available in your Pricefx account.

Step 5: Run the Simulation

Once you have selected the product, time period, scenario, and markets, click the "Run Simulation" button to run the what-if simulation. The simulation will run in the background and generate the results based on the data that is available in your Pricefx account.

Step 6: View the Results

Once the simulation is complete, you can view the results in the "Results" tab. The results will include the predicted impact of the what-if scenario on your product's demand, revenue, and profitability. You can also view the results in a chart or graph to visualize the data.

Step 7: Act on the Insights

Finally, you can use the insights from the what-if simulation to make informed decisions about your product pricing and strategy. You can adjust your prices, launch promotions, or make other changes to your product or marketing strategy based on the results of the simulation.

That's it! With these seven steps, you can use the Actionable Insights feature in Pricefx to run a what-if simulation and gain valuable insights into the potential impact of different pricing and marketing strategies on your product's demand, revenue, and profitability.

The Actionable Insights feature in Pricefx is designed to integrate seamlessly with other modules within the platform to facilitate seamless pricing decision-making. Here are some examples of how the Actionable Insights feature integrates with other modules:

1. Product Catalog: The Actionable Insights feature uses data from the Product Catalog to analyze product performance and demand patterns. The feature can also suggest price changes based on product characteristics, such as product group, category, or subcategory.

2. Competitor Intelligence: The Actionable Insights feature uses data from the Competitor Intelligence module to analyze competitor pricing and identify opportunities for price differentiation. The feature can also suggest price changes based on competitor pricing strategies.

3. Market Intelligence: The Actionable Insights feature uses data from the Market Intelligence module to analyze market trends and demand patterns. The feature can also suggest price changes based on market conditions, such as changes in supply and demand, or shifts in consumer behavior.

4. Sales History: The Actionable Insights feature uses data from the Sales History module to analyze sales performance and identify patterns in demand. The feature can also suggest price changes based on historical sales data and trends.

5. Margin Analytics: The Actionable Insights feature uses data from the Margin Analytics module to analyze the profitability of different products and price points. The feature can also suggest price changes based on margin requirements and profitability targets.

6. Promotions and Discounts: The Actionable Insights feature can integrate with the Promotions and Discounts module to analyze the effectiveness of price promotions and discounts. The feature can also suggest price changes based on the performance of previous promotions and discounts.

7. Channel Performance: The Actionable Insights feature can integrate with the Channel Performance module to analyze the performance of different sales channels, such as online or offline channels. The feature can also suggest price changes based on channel performance and sales data.

Overall, the Actionable Insights feature in Pricefx is designed to provide a comprehensive view of pricing performance and market trends, and to integrate seamlessly with other modules within the platform to facilitate seamless pricing decision-making.