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Defining PricingAI by Pricefx

Providing a full range of AI technologies, from industry-leading LLM for intuitive insight discovery, to modular and customizable optimization for rapid activation. PricingAI by Pricefx is a comprehensive suite of AI technologies designed to revolutionize pricing strategies. It includes AI Optimization and Pricefx CoPilot, which together provide a powerful solution for pricing challenges.

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Pricefx CoPilot and AI Optimization work together to provide a comprehensive solution for pricing challenges. Pricefx CoPilot acts as a conversational interface, simplifying the user experience by allowing users to interact with the Pricefx software through a natural language chat interface. This makes it easier to investigate data, discover insights, and receive AI-suggested next actions that can be activated with just one click.

On the other hand, AI Optimization focuses on the mathematical heavy lifting, executing complex calculations and optimizations to address specific pricing challenges. It leverages both productized and customized pricing science elements, allowing users to take advantage of proven standardization for rapid activation while also tailoring and executing proprietary capabilities seamlessly.

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Together, these tools enable users to identify and quantify business insights, convert them into recommendations and actions, optimize list prices, simulate impacts on business KPIs, provide customer-specific pricing and product recommendations, predict future demand, and make better pricing decisions for every product on every deal.

VALUE: We demystify AI in pricing and enable all Customers to take advantage of PricingAI without custom science projects. It business users to ask “human language” questions that are translated to queries and answers.​

PricingAI Process Flow

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The Pricefx flexible framework will enable 100s of PricingAI uses cases to be make available in the long-term. It enables business users to ask human language questions and obtain business recommendations to solve their pricing challenges​ via; CoPilot powered by GenAI provides natural language processing and generation​ and AI Optimization providing large-scale math processing to resolve pricing tasks​.

NOTE: Pricefx Copilot will be introduced to INSIGHTS as the first use-case leveraging conversational chat-like user experience within Pricefx​.

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