Business Use Cases Sales Compensation

Why Sales Compensation

Whether you're someone leading sales, analyzing compensation, or an executive seeking to improve your organization's sales performance, we've got you covered with valuable information and best practices that will be right up your alley.

In this exploration, we'll delve into different scenarios where Pricefx's Sales Compensation capability can really make a difference in tackling specific business challenges. We'll touch on everything from aligning sales objectives with your company's goals to incentivizing the behaviors you want and fostering a culture that thrives on performance. The beauty of this solution lies in its adaptability and scalability, allowing you to tailor it to your unique business requirements.

Good to know: In this section we will also recommend solution phases and accelerators you can use together with Sales Compensation to make sure that you have as clear an overview before making decisions as possible. Check out the staging boxes after each use case to get more information.

Our goal is to arm you with the knowledge and tools you need to make well-informed decisions and optimize your sales compensation programs. We'll share real-world examples, industry insights, and practical tips to ensure you're fully equipped for success.

Achieve Margin, Revenue, and Growth Goals and Improve Sales-Driven Price Realization

For this particular scenario we are looking at a quoting workflow with Sales Compensation. The key players in this scenario are account executives and sales people.

Current State

What happens a lot in the current state in many businesses is that there is an underperforming price realization and commission attainment​. Many times this is followed by poor alignment between corporate and/ or pricing strategy and sales team goals and existing incentive structures​.

Addressing Challenges

To address these challenges, you should consider the future opportunities that can enhance sales performance and profitability. One opportunity is to improve visibility on commissions at the time of quote. By providing sales representatives with real-time information on the commission they will earn for a particular sale, they are incentivized to negotiate more effectively and close deals in a manner that benefits both the customer and the company.

Another opportunity lies in leveraging pricing guidance and recommended products to drive more profitable deals. Equipping sales teams with tools and information that help them identify optimal pricing strategies and recommend complementary or higher-margin products can significantly increase the profitability of each sale.

Benefits

Aligning corporate strategy with sales goals and implementing the opportunities above can yield substantial benefits for organizations. A 1% increase in price for every $1 billion in sales revenue can result in a margin improvement of $2.6 to $3.2 million. By optimizing pricing strategies and focusing on price realization, you can achieve significant margin growth, thereby enhancing your financial performance.

Moreover, a motivated sales team plays a pivotal role in driving business success. When sales goals and incentives are aligned with corporate objectives and pricing strategies, it fosters a sense of purpose and ownership among sales personnel creating a positive work environment, higher productivity, and a culture of continuous improvement, ultimately leading to better sales performance and increased profitability.

Use case sequential phases:

Phase 1: Price Waterfall Optimization

Phase 2: Sales Compensation -Creating a Compensation Plan

Phase 3: Quoting

Phase 4 (additional): Product recommendation

Increase Efficiency and Transparency, Reduce Payout Errors, and Lower Administration Costs

Let's talk about sales compensation and how it can make or break the success of a sales team. The key players in this scenario are sales operations managers and/or compensation administrators.

Current State

In the current state of affairs, many companies struggle with manual and error-prone compensation programs that fail to drive the desired sales behaviors. However, there's a future opportunity that holds immense promise: templated incentive automation. This innovation brings maximum flexibility, allowing tailored compensation plans for different roles and even the possibility of creating highly specific plans targeted at individual customers or products that allow you to unlock a range of benefits, including increased performance, accurate monitoring, and the ability to attract and retain high-performing salespeople.

Addressing Challenges

Sales compensation also holds the potential to create highly specific plans that can be applied to individual customers or products. Imagine the power of incentivizing sales representatives based on the performance of a particular customer or the sales volume of a specific product. This level of customization allows for a more nuanced approach to driving sales behaviors and enables your business to focus efforts where they matter most.

Benefits

The benefits of embracing automated and well-formed incentive programs are manifold.

Well-formed incentive programs have the power to attract and retain high-performing salespeople. When individuals see that their efforts are recognized and rewarded fairly, they are more likely to be engaged and committed to the company's goals.

Other benefits include accurate monitoring, transparency and increased accuracy and predictability. Moreover, if you choose Sales Compensation you can essentially bring together all the departments involved (Sales, Financial and Marketing) and have one single source of truth thus maximizing efficiency and minimizing over or underpayments.

Use case sequential phases:

Phase 1: Submit a new compensation plan

Phase 2: Sales Compensation Workflow

Phase 3: Navigating Payout Accrual records

Phase 4 (additional): Quotes

Improve Incentive Spend Effectiveness and Overall Impact of Compensation Programs

In this business scenario we will dive deeper into the world of incentive programs and explore how they can make a significant impact on sales performance. The key players in this case are mainly sales leaders, execs, or managers.

Current State

In the current landscape, many companies find themselves in the dark when it comes to understanding the true impact of their incentive programs. They lack the necessary visibility into how these programs influence sales performance and drive desired behaviors. This limited insight hampers their ability to make informed decisions and improvements to the programs, resulting in underperforming quota attainment and suboptimal program effectiveness.

Addressing Challenges

An important feature in our Sales Compensation capability is the possibility to track sales performance over time. This visibility empowers your business to identify areas of success, pinpoint areas for improvement, and make informed adjustments to your programs for optimal results.

Additionally, you can improve compensation budget allocation and consumption tracking. Imagine establishing robust systems that track the utilization of compensation budgets, ensuring that resources are allocated wisely and effectively. Sounds good! This level of control and oversight enables you to align your compensation spending with their strategic objectives, maximize the return on investment, and ensure fairness and equity across the sales team.

Benefits

The benefits of correctly monitored and well-formed incentive programs are substantial. Research shows that properly tracked incentive programs can increase performance by an average of 22%.

Furthermore, when sales professionals see that their efforts are rewarded in a fair and transparent manner, they are more likely to remain engaged and motivated. This not only boosts individual performance but also creates a positive work environment that attracts top talent, leading to a high-performing sales team that drives business success.

Reduce Time Spent on Managing Disputes and Adjusting Existing Plans

In this scenario we will look at how Sales Compensation can help you can minimize the time dedicated to handling disputes and making adjustments to existing plans. The key players in this use case are Sales operations managers or compensation administrators along with any other role with power of decision over disputes and compensation plans.

Current State

Currently, many companies often find themselves grappling with the manual recording of enquiries and changes requested by the sales team. This process is time-consuming, prone to errors, and lacks a centralized system for managing and tracking the information effectively. As a result, administrative tasks increase, and valuable time is spent on maintaining accurate records and responding to sales team requests.

Addressing Challenges

A sure fix to the pain points encountered is implementing a robust and intuitive system. Doing so provides you with a centralized hub where sales team members can submit their queries, raise disputes, or request adjustments. This streamlined approach not only improves efficiency but also ensures that all relevant information is captured in a single location, making it easier to address and resolve issues promptly.

Another way in which you can address challenges by using Sales Compensation lies in automating the creation of compensation records based on requested adjustments. Rather than relying on manual data entry and calculations, you can automate the process and eliminate errors, reduce administrative burden, and ensures that the sales team receives accurate and timely compensation based on their approved adjustments.

Benefits

Addressing current challenges effectively brings forth several benefits for companies.

First and foremost, there is a significant decrease in administrative tasks and time spent keeping track of adjustments.

Additionally, having one platform for all sales compensation-related enquiries simplifies the overall process. Sales team members can submit their requests, raise disputes, and seek clarification through a unified system. This centralized approach improves communication, ensures transparency, and reduces the chances of information getting lost or overlooked. It fosters a seamless experience for both the sales team and the administrative staff responsible for handling these enquiries.