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First generation pricing software models where the reasons for price changes are ‘black box’ (not always clearly known, interpretated nor understood without the assistance of a deep analytical dive from a pricing scientist) provide no clear explanations to the client. 

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On the other hand, the The ‘clear box model’ provides transparency and therefore, confidence in the pricing software.

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Unique to the Next Gen pricing solution offered by Pricefx, the Plasma tool provides industry-level benchmarking to B2B enterprise companies that need to develop strategic insights in their pricing processes and performance compared to companies like them in terms of scope, industry, size and regions. 

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