Leveraging the price waterfall against the industry average

In the competitive landscape of the business world, companies are constantly seeking ways to gain a competitive edge. One effective strategy is to leverage the price waterfall against industry averages. By understanding and manipulating the various components of the price waterfall, businesses can position themselves strategically and achieve a sustainable advantage over their peers.

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After considering these points along with the calculations provided in Plasma, you can adjust your strategies and realize that you can close the 400 bps industry gap by addressing the unreimbursed freight.

Benchmarking deal velocity and approval steps vs. industry average

The next business scenario we are looking at deal with a company’s deal approval process. In this case, the approval process is slower and more complex than the industry average. This cumbersome process not only causes profit erosion but also incurs hidden costs that affect sales productivity and add unnecessary overhead.

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The only way in which you can gain insights on these points is by primarily knowing where you rank in your industry. Plasma will help you get this insight to allow you to make better decisions and leverage your processes.

Ineffective Price Uplift for Customers

Businesses often face the challenge of managing price increases in response to rising costs or market fluctuations so it is essential that you can effectively pass through price increases to your customers. if you are unable to communicate and implement price adjustments, it can have detrimental effects on the company's profitability and competitiveness.

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